Sales and Retail Courses:
sales techniques and customer loyalty
Explore the most in-demand specialized sales and retail areas.
Compare personalized proposals from the best providers and find the ideal training path to increase sales, close deals and build lasting customer relationships.

Why Sales and Retail are essential for business competitiveness
Sales and retail are the engine of business growth: effective sales teams acquire customers, close deals and generate consistent revenue.
Sales professionals trained in modern techniques, negotiation and customer service convert more leads, increase average order value and build lasting relationships.
Investing in sales training means:
Increase conversion rate and deal closure by up to 30%
Increase average order value with upselling and cross-selling
Retain customers and increase lifetime value with excellent service
Choose your Sales and Retail area
Each area includes detailed description, target audience, concrete benefits, available types and recommended courses from the best providers.
Effective Sales Techniques
Master sales process, objection handling, closing and strategies to increase conversion rate
Customer Service Excellence
Handle difficult customers, resolve complaints and turn interactions into loyalty opportunities
Commercial Negotiation
Negotiate contracts, close complex deals and reach win-win agreements with customers and suppliers
Visual Merchandising and Retail
Optimize store layout, displays and product presentation to maximize sales
Consultative Selling and Solution Selling
Sell complex solutions, build valuable relationships and become a strategic partner to the customer
Upselling, Cross-Selling and Retention
Increase average order value, propose complementary products and retain existing customers
Frequently asked questions about Sales and Retail courses
What is a sales and retail course?
A sales and retail course is a training path that develops commercial skills to acquire customers, close deals and retain them. It includes sales techniques, negotiation, customer service, visual merchandising, upselling and consultative selling.
Who are sales and retail courses for?
They are for salespeople, account managers, sales managers, store staff, agents, retail managers, entrepreneurs and anyone who wants to improve sales, negotiation and customer management skills.
What benefits does sales training bring to the company?
Benefits include increased conversion rate and deal closure (up to 30%), increased average order value with upselling/cross-selling, improved customer retention and lifetime value, and reduced sales cycle.
Do I need sales experience to attend a sales course?
It depends on the course. There are basic paths for novice salespeople and advanced courses for experienced sales professionals (e.g. B2B consultative selling, complex negotiation). With Tableda you receive proposals tailored to your level.
Better in-person, online or blended course for sales?
In-person is ideal for role-playing, deal simulations and practice; online works for theoretical techniques and CRM tools; blended combines online theory and practical workshops. Sales benefits from interactive exercises.
How do I choose the right sales and retail course?
With Tableda you receive 3 personalized proposals from certified providers specialized in sales training. Compare focus (B2B, B2C, retail), methodologies, use cases, references and choose the solution best suited to your industry and goals.