Creativity and Innovation Courses:
generate original ideas and solutions
Develop creative thinking, lateral thinking, innovation, design thinking and idea generation.
Compare personalized proposals from the best providers and find the ideal training path for your team.
Why Creativity and Innovation are competitive advantages
Innovation is not an isolated genius flash - it's a systematic trainable process. Research shows that creativity is a developable skill with techniques, the right environment and growth mindset.
Investing in creativity training means equipping the team with structured methods (design thinking, SCAMPER, lateral thinking) to generate original ideas, experiment quickly and transform problems into innovation opportunities.
Who this training path is for
R&D and Product Teams that must innovate products/services in competitive markets
Marketing and Communication seeking creative campaigns and original content
Managers and Leaders who want to stimulate innovation culture and intrapreneurship
Designers and Creatives who want to expand creative methodology toolkit
Mature companies that need renewal and internal disruption
Concrete benefits for your company
Constant innovative idea pipeline
Structured methods to generate, select and test high-potential ideas
Competitive advantage and differentiation
Unique products, services, processes that distinguish from competitors
Experimentation and learning culture
Team that tests, fails fast, learns and iterates continuously
Available formats for Creativity courses
Choose the format best suited to team objectives: in-person for intensive creative workshops, online for techniques and toolkit, blended for theory and practical labs.
In-Person Training
- Intensive design thinking sprints with rapid prototyping
- Lateral thinking and facilitated brainstorming workshops
- LEGO Serious Play and visual thinking for creative ideas
- Innovation hackathon challenges on real company problems
Online Training
- Video modules on creativity methods (SCAMPER, 6 Thinking Hats)
- Digital ideation platform with brainstorming tools
- Sector breakthrough innovation case studies
- Innovation canvas and validation board template toolkit
Blended Training
- E-learning on innovation theoretical frameworks (Jobs-to-be-Done)
- In-person lab for design thinking sprints on real challenges
- Team coaching for ongoing innovation projects
- Innovation practice community for experiment sharing
Frequently Asked Questions - Creativity and Innovation
What is Design Thinking and how does it work?
Design Thinking is a user‑centered process that blends empathy, clear problem framing, free ideation, rapid prototyping and real‑user testing to turn insights into practical solutions, privileging action, fast learning and interdisciplinary collaboration.
What techniques stimulate creative thinking and idea generation?
To stimulate creativity use checklists like SCAMPER, forced connections and reverse brainstorming, rotate perspectives with the 6 Thinking Hats and encourage silent brainwriting to broaden ideas, keeping a no‑judgment environment in divergence and turning concepts into solutions afterward.
How to create innovation culture in change-resistant company?
An innovation culture grows when leadership models experimentation and learning from errors, structures and incentives enable rapid tests, diverse teams collaborate and external stimuli feed ideas; start small with measurable pilots, share the value achieved and scale what works.
How to validate innovative ideas before large investments?
Validate ideas leanly by identifying the riskiest assumption, designing the minimum experiment, defining clear success metrics and testing with real users; learn from data, decide whether to pivot or persevere and scale only what proves value with limited time and cost.
How to balance radical innovation and incremental improvement?
Balance radical innovation and incremental improvement with a multi‑horizon portfolio, separating exploitation from exploration, applying validation checkpoints and funding discovery with core results to avoid both stagnation and resource dispersion.
How to measure innovation and creativity ROI in the team?
Measure creativity and innovation with flow, quality and outcome indicators, complement with surveys on psychological safety and collaboration and use test and retrospective evidence to set shared improvement actions, keeping distinct KPIs for discovery and efficiency.